Federick E. Webster, Jr.
Frederick E. Webster, Jr. PhD是Amos Tuck School of Business at Dartmouth College管理學教授。並曾在日內瓦及哈佛大學擔任客座教授,專攻行銷策略、產業行銷、強制銷售管理、購買者行為。他也是FEW Consulting Services, Inc總裁。著有《Industrial Marketing Strategy》、《Marketing Management Casebook》。